Practical instruction on stacking, a key styling technique for both grunge and dopamine aesthetics. This helps increase Average Order Value (AOV) by encouraging customers to buy multiple necklaces.
Layering necklaces is an art form, especially when your pieces range from delicate pearls to chunky safety pin chains. The goal isn't just to wear everything at once; it's to create a visual conversation.
The Golden Rule: Vary the Lengths! You need three distinct length tiers for a perfect stack:
Tier 1: The Choker (14–16 inches): This is your tightest layer. Use a thin beaded piece or a structured chain like the Icon Pin Choker (which sits high on the neck) to frame your collarbone.
Tier 2: The Mid-Length (18–20 inches): This tier is where your main feature charm goes. This is the ideal spot for a detailed novelty piece like the Tropical Fiesta Pearl Choker or the Skull & Star Choker Pin. It should hang 2-3 inches below the first layer.
Tier 3: The Long Drop (22+ inches): If you have a charm set (like the Everything Bagel Choker Duo), use the longest chain as the final anchor. This adds verticality and prevents the whole look from feeling too crowded up high.
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Mastering the stack isn’t just about wearing more—it’s about creating balance, dimension, and a story. With varied lengths and contrasting textures, every layer earns its moment.